FINAT, in occasion of its 60th birthday, organizes #LABELicious, the European label contest.
Participants of the contest must be between 18 and 25 years old.
Participants are invited to submit their ideas and propositions for the following three categories:
- Smart / Intelligent / Multifunctional Labels: We request fresh and applicable ideas for the combination of technology with explanatory and functional label, which will give a better feeling and will improve the image of the client’s business course until 2025. The proposition has to describe how technology helps labels to add instantly value and functionality to the product and to create new promotion methods and techniques.
Brand Design: The new generation of talents is requested to bring a fresh air to the label design not only on the visualization, but also on its advantageous and functional prospect. The proposition has to describe how a label on 2025 will be remarkable, giving competitive advantages and additional value on the company’s products.- Sustainability: We request a new kind of approach, which will improve the label production. The proposition has to describe how on 2025 a new approach on label design, production and application will contribute to the stability of the performance.
The winners of the three categories will be awarded with a weekly working experience, a free visit at Labelexpo in Brussels where the award ceremony will take place and also a money prize.
However, the contact with a sector that isn’t yet very well-known and the prospects it creates are far more important for the youngest generations than winning the awards. The label industry will also profit much benefit of it also, as it will see fresh ideas for the development of the sector and –most important of all- a young generation that will apply them.
The requests for participation will be submitted on www.Labelicious.eu from 15th January until 15th May 2019.
Athens, 05-12-2018
The Administrative Council
